Ha! My kids have one of these books - the Christmas Story. Got it from their great uncle a few years ago as a gift. They love it! My daughter, who is 5 1/2 just pulled it off the shelf the other day for us to read - even though, her nine year old brother pointed out, it's no where near Christmas! He was just a interested in reading it and looking at the LEGO pictures. Yeah, someone's got a TON of time on their hands, or they've got a TON of money backing them up!!!